H&M

The controlling idea was to create a visually stunning, light-hearted subtly comedic piece, which showcased many styles moment to moment with every frame – continually drawing in the viewer as the frames progress and coalesce into one fluid night during the holiday season.

Starring – “Kimiko Glenn” @kimikoglenn an American actress and singer, known for portraying Brook Soso in the Netflix series Orange Is The New Black, and Dawn in the Broadway musical waitress.The controlling idea was to create a visually stunning, light-hearted subtly comedic piece, which showcased many styles moment to moment with every frame – continually drawing in the viewer as the frames progress and coalesce into one fluid night during the holiday season. The social push for this was large across many platforms from online publications to Instagram. What made this unique was the story. It was an actual story we had to tell with celebrity. The metrics on it were outstanding. Our watch rates across platforms were great. We believe the ability to start a story clearly and quickly.